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2020-06-19

iPhone SE Manufacturing will take place in India

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This move might help Apple to gain a greater foothold in the growing market that accounts for only 2% of Apple's total income.

The information quoted a familiar person on Thursday saying that at least one Apple supplier was asked to deliver iPhone SE components to an Indian facility beginning in July. Apple ( AAPL) – On Thursday, receiving reports shares traded approximately flat at $351.87.

Apple 's move to India on a number of fronts makes sense, says Daniel Martins, an independent financial researcher who writes on Apple as the Apple Maven.

The move shows Apple 's commitment to this fast growing market whilst minimising the tariff effect of production locally, "Martins said," The Indian smart-phone market has the potential that Apple has not been able to achieve correctly. "Secondly, the supply chain of Apple is likely to depend too highly on China, with nearly half of its top suppliers based in the country, and, since the 2018 trade struggle with the US began, Apple and other technological firms have sought to diversify.

In India, the assembly of iPhone SE's helps Apple prevent a 20 percent smartphone tax and possibly gain a greater foothold in its growing market. According to FactSet, Apple only earns 2.2% of its worldwide sales in India.

The new iPhone SE, released in late April, is appearing to be healthy in early sales.

Based on a shipping time analysis, the frequently quoted analyst of TF Securities Ming-CHI Kuo wrote that early sales in the iPhone SE are 'better than expected' and that overall iPhone sales in the second quarter are expected to fall 20% to 25%.

Written by the end of April, Gene Munster of Loup Ventures predicted that in the next 12 months, this new budget friendly model represented some 20 percent of all iPhone sales, representing approximately 30 million overall units.

Apple Chief Executive Officer Tim Cook called for a "exceptional" welcome for the new model. "I have seen a strong customer response to the iPhone SE, our cheapest iPhone. But it seems that these customers come primarily from wanting or coming from Android because they want a smaller factor in form with the latest technology," said Cook.

Article Edited by | Jhon H |

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